Where It All Happens

There’s nothing quite like entering the workspace of a designer. A focus of inspiration and dedication, the studio is where it all happens and it’s no different with our Finalists.

Vita Gottlieb Fashion Fringe studioWith their collections almost complete, the look book shoot just hours away and their London Fashion Week show around the corner, the designers’ LCF Curtain Road studios were abuzz with activity. Mood boards and illustrations lined the walls whilst to-do lists and fabrics covered the tables, sending any visitor to the studios straight into the aesthetics before they’d even set eyes on the garments.

“There will be a few surprises at London Fashion Week,” Vita said, sat in the part of her workspace she likes to call ‘the office’. Influenced by nature and extreme cultures, she explains how her collection is going to be “very vibrant and multi-layered. It’ll be cinematic, atmospheric but upbeat.” Vita also couldn’t help but remark on the positivity her light, upper-level workspace has had on her work.

Teija Eilola Fashion Fringe studioIn Teija‘s studio, garments were packed and ready for the camera. “I’m feeling really good,” she exclaimed. “I’m just working on accessories now. The collection’s going to be very feminine, very beautiful and there’s going to be some very fine leather working. It’s all about blacks, nudes and soft shades and tones.”

Walking into Haizhen‘s studio was as inspiring as the others. With drawings and diagrams a-plenty, it wasn’t difficult to instantly fall into the mood of his collection.”It’s all 3D,” he divulged, holding up his pieces. “It’s architectural. I’ve been really inspired by the texture and surface of Japanese samurai armour. Finally, I’m feeling ready for the show.”

Haizhen Wang Fashion Fringe studio mood boardSo close to finishing, anticipation and excitement can be felt from all of the Finalists. With the creation of three very different, personal and unique collections, this year’s Fashion Fringe Final Catwalk Event is set to be something that will without doubt, embed itself in our minds.

About Author:

Josh Walker, our Fashion Fringe guest blogger for summer 2012, is studying Fashion Journalism at the London College of Fashion. His most recent internship was with fashion magazine DASH and he is a Vauxhall Fashion Scout contributor. With a passion for contemporary and avant-garde design, Josh is committed to seeking out and revealing stand-out, upcoming talent (just like us). @josh_walker_

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